The EA Sports FC Brand Identity Book is a distinctive showcase of the brand's essence, presented in a bespoke size of 245 x 345 portrait. Unveiling a unique visual narrative, the book is open bound using green thread and boasts a Swiss wrap-around cover meticulously designed to mimic a football. The cover's leather finish and triangular debossed pattern, echoing the FC logo, add a touch of sophistication.

Notably, the spine features a rubber valve for added tactile appeal. Housed in an outer slipcase crafted using sharp edge box making on 1400gsm Arena Smooth White board, the EA Sports FC Brand Identity Book makes a statement before it's even opened. The text is artfully printed on a combination of premium materials from GF Smith, including Zen, Max, and Colorplan, ensuring a tactile and visual experience. This brand book serves as a powerful communication tool, conveying new brand guidelines to stakeholders.